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IKEA Retail

Reaching people where they are

IKEA Retail is our core business, which consists of 620 customer meeting points.

In FY25, we had 736 million visits to our IKEA retail locations and 4.0 billion online visits, amounting to retail sales of EUR 41.5 billion. Yet we never stop working to improve our services and become more accessible for the many people. To meet their expectations, we’re investing in new and existing channels, innovative store formats and digital platforms such as IKEA Second-hand platform.

  • 620 IKEA Retail locations
  • 739 million visits to our physical retail locations
  • 4.0 billion online visits
  • 41.5 billion in total revenue

Source: ​Ingka Group Annual Report FY25

Woman browsing on her phone.

Strategy and innovation

A rapidly changing world means rapidly changing needs. So, we are also changing. In fact, as part of the biggest transformation in IKEA history, we’re renewing our business model completely. 

Every part of our business is being improved – from customer experience to how our company is structured. The aim is to become more convenient and more affordable for our customers, and more sustainable for our planet. 

woman holding an IKEA bag.

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